Interesting and useful articles about marketing, our product and online communications
About how CDPs and CRMs, automate processes, collect data and improve strategies, while customised solutions are costly and slower.
Read moreAbout what CM and CJM are, how they differ, their roles in your business’s success, and which approach is best to use.
Read moreAbout what this crowdsourcing, the advantages and unique aspects of this approach, provide crowdsourcing examples, and examine how the method can be applied in marketing.
Read moreAbout how Communication Map and CJM in Altcraft enhance customer insights, streamline processes, and improve strategies for better business success.
Read moreAbout what blockchain is and look at the benefits it provides for marketing.
Read moreAbout how Viber Messaging through Altcraft delivers a cost-effective and consistent audience experience with high engagement, personalization and detailed analytics.
Read moreAbout what customer experience is, the role it plays in business, and what tools can be used to ensure that customer experience works for the benefit of your company rather than against it.
Read moreAbout how to use WhatsApp for marketing and why it's a valuable tool for businesses.
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