Marketing automation tool to scale up your business
Unite all customer data sources into CDP Altcraft Marketing
Altcraft Marketing automation platform collects and unites all data from different sources and keeps it into a unified customer profile. You no longer have to waste time preparing data manually: it will already be processed and combined. Set up high-quality targeted ads and enjoy the results!
Launch marketing scenarios without IT involvement
Give your marketing a new lease of life! Free yourself from constant approvals with IT. Together with the Altcraft Marketing platform, it will be easy to carry out experiments and automate your sales scenarios. Save your time, money and nerves.
Increase customer loyalty and repeat purchases
Personalization has become an essential attribute of any message today. Regular personal letters to the right communication channel are the best way to get a loyal audience. In the Altcraft Marketing platform, you can customize surveys, game mechanics and give promo codes to your customers. Altcraft Marketing is an unlimited messaging solution.
Analyze results and optimize your business strategy
Detailed real-time analytics, LifeTime Value and Сohort analysis will help you to optimize your strategy and achieve high KPIs. If our analytics tools are not enough for you, just forward any events from the platform to external BI systems using webhooks.
Why businesses choose Altcraft Marketing
During the active growth phase of our business in the UAE market, when our customer database was increasing daily, we needed a fully flexible solution to effectively manage customer communications.
We have chosen Altcraft Platform because this unique and "craft" platform makes it possible to implement any omnichannel strategy.
The platform allows to import data from various sources, segment customers based on multiple criteria and run scenarios in real-time at all stages of CJM and in all communication channels.
As a result, the number of our active clients has increased several times in just 6 months!
When setting up the platform, you can take into account any, even very specific marketing needs of your business.
In addition, the Altcraft support team is attentive and quick to respond to queries. Whether a simple question or a technically complex one, the team is always ready to help.
My team was tasked to find a CRM system for setting up targeted multi-channel communication with users of Yandex.Money and Yandex.Checkout. The choice fell on Altcraft Marketing Platform – it met all the technical and business requirements defined by the project analysts.
The Altcraft team was directly concerned by developing a scheme for integrating the platform with Yandex.Money internal system. As well as in the implementation of the scheme. My colleagues took a proactive position. They answered our questions and organized training along the way – this helped me and the team in further work with the system.
At the moment, Altcraft CRM is fully operational and covers 100% of the needs of the marketing team in direct channels and related analytics.
Upcoming plans for the development of the platform within Yandex.Money are extensive and ambitious. We look forward to further fruitful cooperation with our colleagues from Altcraft.
The Altcraft Marketing Platform got into my sphere of interest in 2017 (at a former workplace) when we were carrying out a comparative analysis of different platforms in order to migrate from the existing platform to a new one. At that time I was also interested in some features of the platform that were absent in other comparable platforms - a trial period, no limits on messaging, the ability to use the platform as a built-in solution in the company's infrastructure (On-Premise) and a flexible API for comprehensive data integration. The absence of limits on mailing was a special surprise. This feature is particularly required when the company is growing rapidly and a multimillion user base is being generated.
The next interaction with Altcraft took place in 2018 within projects of WiseBits (my current employer). We managed to agree on a contract in a short time. And we were given the opportunity to test all features of the platform during the trial period, so that we could understand and evaluate how well the platform fitted our goals and objectives. Eventually, everything was successfully implemented and the platform had found its place in our high-load system infrastructure. Now it helps us develop 2 communication channels at once (email and push) and copes quite well with a large data flow. The most important thing for us is that the platform is developing, and there are new opportunities for automating marketing processes.
As a result, the platform fully solves our tasks, and we are happy with our collaboration with Altcraft.
We were looking for a marketing automation service that could work within our network without transferring data to cloud services. Altcraft Marketing Platform is probably the only multi-channel platform that can be adapted to the company and can work inside synchronously.
Now all data are stored in one place and are not transferred to cloud services. With the help of Altcraft Marketing Platform we can make deep segmentation of our customers and set up micropersonalized communications.
Our company has been using Altcraft Marketing Platform for all direct communications for more than three years already. Our priorities are the security of personal data and the wide technical functionality for personalization and creating omni-channel campaigns. Now all these needs are closed in one window.
Support is always at a high level. The most complex technical issues are solved in 5 minutes. Thank you guys, keep working! 😊
During the active growth phase of our business in the UAE market, when our customer database was increasing daily, we needed a fully flexible solution to effectively manage customer communications.
We have chosen Altcraft Platform because this unique and "craft" platform makes it possible to implement any omnichannel strategy.
The platform allows to import data from various sources, segment customers based on multiple criteria and run scenarios in real-time at all stages of CJM and in all communication channels.
As a result, the number of our active clients has increased several times in just 6 months!
When setting up the platform, you can take into account any, even very specific marketing needs of your business.
In addition, the Altcraft support team is attentive and quick to respond to queries. Whether a simple question or a technically complex one, the team is always ready to help.
My team was tasked to find a CRM system for setting up targeted multi-channel communication with users of Yandex.Money and Yandex.Checkout. The choice fell on Altcraft Marketing Platform – it met all the technical and business requirements defined by the project analysts.
The Altcraft team was directly concerned by developing a scheme for integrating the platform with Yandex.Money internal system. As well as in the implementation of the scheme. My colleagues took a proactive position. They answered our questions and organized training along the way – this helped me and the team in further work with the system.
At the moment, Altcraft CRM is fully operational and covers 100% of the needs of the marketing team in direct channels and related analytics.
Upcoming plans for the development of the platform within Yandex.Money are extensive and ambitious. We look forward to further fruitful cooperation with our colleagues from Altcraft.
The Altcraft Marketing Platform got into my sphere of interest in 2017 (at a former workplace) when we were carrying out a comparative analysis of different platforms in order to migrate from the existing platform to a new one. At that time I was also interested in some features of the platform that were absent in other comparable platforms - a trial period, no limits on messaging, the ability to use the platform as a built-in solution in the company's infrastructure (On-Premise) and a flexible API for comprehensive data integration. The absence of limits on mailing was a special surprise. This feature is particularly required when the company is growing rapidly and a multimillion user base is being generated.
The next interaction with Altcraft took place in 2018 within projects of WiseBits (my current employer). We managed to agree on a contract in a short time. And we were given the opportunity to test all features of the platform during the trial period, so that we could understand and evaluate how well the platform fitted our goals and objectives. Eventually, everything was successfully implemented and the platform had found its place in our high-load system infrastructure. Now it helps us develop 2 communication channels at once (email and push) and copes quite well with a large data flow. The most important thing for us is that the platform is developing, and there are new opportunities for automating marketing processes.
As a result, the platform fully solves our tasks, and we are happy with our collaboration with Altcraft.
We were looking for a marketing automation service that could work within our network without transferring data to cloud services. Altcraft Marketing Platform is probably the only multi-channel platform that can be adapted to the company and can work inside synchronously.
Now all data are stored in one place and are not transferred to cloud services. With the help of Altcraft Marketing Platform we can make deep segmentation of our customers and set up micropersonalized communications.
Our company has been using Altcraft Marketing Platform for all direct communications for more than three years already. Our priorities are the security of personal data and the wide technical functionality for personalization and creating omni-channel campaigns. Now all these needs are closed in one window.
Support is always at a high level. The most complex technical issues are solved in 5 minutes. Thank you guys, keep working! 😊
During the active growth phase of our business in the UAE market, when our customer database was increasing daily, we needed a fully flexible solution to effectively manage customer communications.
We have chosen Altcraft Platform because this unique and "craft" platform makes it possible to implement any omnichannel strategy.
The platform allows to import data from various sources, segment customers based on multiple criteria and run scenarios in real-time at all stages of CJM and in all communication channels.
As a result, the number of our active clients has increased several times in just 6 months!
When setting up the platform, you can take into account any, even very specific marketing needs of your business.
In addition, the Altcraft support team is attentive and quick to respond to queries. Whether a simple question or a technically complex one, the team is always ready to help.
Tune your marketing for maximum performance!
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