Unified Platform for Marketing Automation
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On-Prem platform
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Unify data, communications, and analytics into a single ecosystem to automate marketing, dramatically increase conversion and manage customer experience in real time based on complete data.
Go to personal accountEight modules — a full marketing cycle
From data collection to personalized communications and ROI analytics. Everything in one place. No integrations between CDP, ESP, and loyalty systems required.
CDP
Unified 360° customer profile, real-time event tracking, flexible segmentation without delays
Product recommendations
Real-time personalization powered by MoodRec, hybrid model, no-code merchandising
ML Prediction
Best Send Time Prediction (already available), churn and purchase propensity forecasts (in development)
Content factory
Drag&Drop builders, dynamic personalization, multichannel templates, and JSON support
CDP
Unified 360° customer profile, real-time event tracking, flexible segmentation without delays
Omnichannel campaigns
Email, SMS, Push (web/mobile), messengers (Telegram*, Viber*, WhatsApp*), and custom channels from a single interface
Product recommendations
Real-time personalization powered by MoodRec, hybrid model, no-code merchandising
Loyalty programs
Flexible bonus mechanics, multi-currency accounts, automated event-based accruals, promo codes
ML Prediction
Best Send Time Prediction (already available), churn and purchase propensity forecasts (in development)
Content factory
Drag&Drop builders, dynamic personalization, multichannel templates, and JSON support
For businesses of any size
Choose the format that fits your business — or start in the cloud and move to your own infrastructure when needed.
Cloud
Fast start and automatic updates in Altcraft cloud. Ideal when you need results here and now.
Cloud Pro
A scalable solution for growing businesses that enables deep personalization, marketing automation, and LTV growth without complex setup.
Private Cloud
An optimal choice for large businesses requiring full control and data security within their own infrastructure, as well as custom integrations for complex workflows.
Private
Full control and data security in your own infrastructure. Compliance with 152-FZ and the Russian software registry.
Ready to see the platform in action?
Sign up and instantly get access to demo videos of all modules, subscription setup, and team management — no calls or waiting.
