Marketing automation tool to scale up your business
Drive sales now with Altcraft Marketing
Consolidate all customer data
Personalize emails, SMS, Push-messages
Automate omnichannel interaction
Increase customer loyalty
Optimize your marketing strategy























Unite all customer data sources into one place
Altcraft Marketing customer data platform collect and unite all data from different sources and keep it into unified customer profile. Target the right audience!
Launch marketing scenarios without IT involvement
Give your marketing a new lease of life! Free yourself from constant approvals with IT. Carry out experiments and automate your sales scenarios. Save your time, money and nerves.
Nurture your loyal audience and increase sales
Regular personal communications are necessary to foster customer loyalty. Automate game mechanics and give promo codes to your customers.
Analyze and optimize your business strategy
Detailed real-time analytics, Life Time Value and Сohort analysis will help you to optimize your strategy and achieve high KPIs. Your analyst will be happy that all events can be sent to an external BI system.
Why businesses choose Altcraft Marketing
Evgeny Plotnikov
Email marketing specialistOur company has been using Altcraft Marketing Platform for all direct communications for more than three years already.
Our priorities are the security of personal data and the wide technical functionality for personalization and creating omni-channel campaigns. Now all these needs are closed in one window.
Support is always at a high level. The most complex technical issues are solved in 5 minutes.
Thank you guys, keep working!
Daria Solntseva
Head of CRM departmentMy team was tasked to find a CRM system for setting up targeted multi-channel communication with users of Yandex.Money and Yandex.Checkout. The choice fell on Altcraft Marketing Platform – it met all the technical and business requirements defined by the project analysts.
The Altcraft team was directly concerned by developing a scheme for integrating the platform with Yandex.Money internal system. As well as in the implementation of the scheme. My colleagues took a proactive position. They answered our questions and organized training along the way – this helped me and the team in further work with the system.
At the moment, Altcraft CRM is fully operational and covers 100% of the needs of the marketing team in direct channels and related analytics.
Upcoming plans for the development of the platform within Yandex.Money are extensive and ambitious. We look forward to further fruitful cooperation with our colleagues from Altcraft.
Artem
Head of RetentionThe Altcraft Marketing Platform got into my sphere of interest in 2017 (at a former workplace) when we were carrying out a comparative analysis of different platforms in order to migrate from the existing platform to a new one. At that time I was also interested in some features of the platform that were absent in other comparable platforms - a trial period, no limits on messaging, the ability to use the platform as a built-in solution in the company's infrastructure (On-Premise) and a flexible API for comprehensive data integration. The absence of limits on mailing was a special surprise. This feature is particularly required when the company is growing rapidly and a multimillion user base is being generated.
The next interaction with Altcraft took place in 2018 within projects of WiseBits (my current employer). We managed to agree on a contract in a short time. And we were given the opportunity to test all features of the platform during the trial period, so that we could understand and evaluate how well the platform fitted our goals and objectives. Eventually, everything was successfully implemented and the platform had found its place in our high-load system infrastructure. Now it helps us develop 2 communication channels at once (email and push) and copes quite well with a large data flow. The most important thing for us is that the platform is developing, and there are new opportunities for automating marketing processes.
As a result, the platform fully solves our tasks, and we are happy with our collaboration with Altcraft.
Dmitry Leonov
CRM-marketerWe were looking for a marketing automation service that could work within our network without transferring data to cloud services. Altcraft Marketing Platform is probably the only multi-channel platform that can be adapted to the company and can work inside synchronously.
Now all data are stored in one place and are not transferred to cloud services. With the help of Altcraft Marketing Platform we can make deep segmentation of our customers and set up micropersonalized communications.
Evgeny Plotnikov
Email marketing specialistOur company has been using Altcraft Marketing Platform for all direct communications for more than three years already.
Our priorities are the security of personal data and the wide technical functionality for personalization and creating omni-channel campaigns. Now all these needs are closed in one window.
Support is always at a high level. The most complex technical issues are solved in 5 minutes.
Thank you guys, keep working!
Daria Solntseva
Head of CRM departmentMy team was tasked to find a CRM system for setting up targeted multi-channel communication with users of Yandex.Money and Yandex.Checkout. The choice fell on Altcraft Marketing Platform – it met all the technical and business requirements defined by the project analysts.
The Altcraft team was directly concerned by developing a scheme for integrating the platform with Yandex.Money internal system. As well as in the implementation of the scheme. My colleagues took a proactive position. They answered our questions and organized training along the way – this helped me and the team in further work with the system.
At the moment, Altcraft CRM is fully operational and covers 100% of the needs of the marketing team in direct channels and related analytics.
Upcoming plans for the development of the platform within Yandex.Money are extensive and ambitious. We look forward to further fruitful cooperation with our colleagues from Altcraft.
Artem
Head of RetentionThe Altcraft Marketing Platform got into my sphere of interest in 2017 (at a former workplace) when we were carrying out a comparative analysis of different platforms in order to migrate from the existing platform to a new one. At that time I was also interested in some features of the platform that were absent in other comparable platforms - a trial period, no limits on messaging, the ability to use the platform as a built-in solution in the company's infrastructure (On-Premise) and a flexible API for comprehensive data integration. The absence of limits on mailing was a special surprise. This feature is particularly required when the company is growing rapidly and a multimillion user base is being generated.
The next interaction with Altcraft took place in 2018 within projects of WiseBits (my current employer). We managed to agree on a contract in a short time. And we were given the opportunity to test all features of the platform during the trial period, so that we could understand and evaluate how well the platform fitted our goals and objectives. Eventually, everything was successfully implemented and the platform had found its place in our high-load system infrastructure. Now it helps us develop 2 communication channels at once (email and push) and copes quite well with a large data flow. The most important thing for us is that the platform is developing, and there are new opportunities for automating marketing processes.
As a result, the platform fully solves our tasks, and we are happy with our collaboration with Altcraft.
Dmitry Leonov
CRM-marketerWe were looking for a marketing automation service that could work within our network without transferring data to cloud services. Altcraft Marketing Platform is probably the only multi-channel platform that can be adapted to the company and can work inside synchronously.
Now all data are stored in one place and are not transferred to cloud services. With the help of Altcraft Marketing Platform we can make deep segmentation of our customers and set up micropersonalized communications.
Evgeny Plotnikov
Email marketing specialistOur company has been using Altcraft Marketing Platform for all direct communications for more than three years already.
Our priorities are the security of personal data and the wide technical functionality for personalization and creating omni-channel campaigns. Now all these needs are closed in one window.
Support is always at a high level. The most complex technical issues are solved in 5 minutes.
Thank you guys, keep working!
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