Altcraft Blog
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Interesting and useful articles about marketing, our product and online communications
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What Is Event-Driven Communication and Why It Increases Conversion
Read moreWhy scheduled email campaigns are losing effectiveness and how event-driven communications increase conversions and bring customers back into the funnel.
Post-Purchase Emails: Why and How to Communicate With Customers After They Buy
Read moreHow to work with customers after a purchase: why post-purchase emails matter, what to write in them, and which formats work best.
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