Interesting and useful articles about marketing, our product and online communications

Customer Data Privacy Issues in Digital Marketing

Let's talk about which laws on protection of confidential data have come into force, and how companies are reacting to this.

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How to Promote on Instagram in 2022

Read about what will and won't work in 2022. Learn how to promote a blog on Instagram using free and paid promotion methods.

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8 Big Social Media Etiquette Rules for Business Save

Be sure these social media etiquette tips are available to everyone on your staff who will touch your social media.

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9 Key Factors to Consider When Choosing Marketing Automation Software

Choosing the right software can make the difference between success and failure, and that's what we're going to be looking into in this piece.

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Top 8 Email Marketing Metrics: Improve Your Email Strategy

The best way to monitor your email marketing efforts is by analyzing your email marketing metrics. Here's a list of the most important metrics that you should care about.

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Top 6 Web and Mobile Push Notification Mistakes and How to Fix Them

Push notifications are a marketing tool that can help you drive user traffic, stimulate engagement and boost user conversion. But they can only work for the benefit of your business when done right.

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Mobile App as a Marketing Channel

Businesses must adapt their marketing strategies to keep up with technological advances. And that means using mobile apps as marketing channels.

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Lead Scoring: What Is It and Why Is It Useful for Marketing

Lead scoring helps to optimize different processes and not to waste time on unprofitable customers and to coordinate the work of the marketing department and the sales department.

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