Interesting and useful articles about marketing, our product and online communications
Where and how to collect feedback most easily, plus templates for inspiration.
Read moreWhat determines the cost of sending messages across different channels, and where hidden expenses might appear.
Read moreAbout the real forces redefining marketing in 2026 and the decisions brands need to make ahead of time.
Read moreAbout keeping customers engaged during the post-holiday slowdown as January begins.
Read moreAbout what counts as someone else’s content and how to work with online materials without risking fines.
Read moreWhat perceptual cognitive biases are and how they’re used in marketing.
Read moreWhat the main problem with pop-ups is — and how to make them attract customers instead of annoying them.
Read moreWhat brainrot is, how brands use it in practice, and whether it’s worth applying in marketing campaigns.
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