Interesting and useful articles about marketing, our product and online communications
About common Christmas email marketing mistakes that ruin engagement and what to do instead to make holiday campaigns actually perform.
Read moreHow to prepare effective December email campaigns, which holiday workflows perform best, and how to automate your communications.
Read moreLearn how to create effective Black Friday and Cyber Monday email campaigns with practical tactics, tips, and real examples.
Read moreWhat perceptual cognitive biases are and how they’re used in marketing.
Read moreWhy it’s worth ditching the typical pumpkins and horror tropes — and how to craft a festive marketing campaign your subscribers will actually enjoy.
Read moreWhat brainrot is, how brands use it in practice, and whether it’s worth applying in marketing campaigns.
Read moreHow to wish your customer a happy birthday in a way they’ll actually remember.
Read moreWhy your subscriber base isn’t growing. Common mistakes and how to solve them.
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