Interesting and useful articles about marketing, our product and online communications
How marketing surveys reveal customer needs and how to make the most of them.
Read moreHow to wish your customer a happy birthday in a way they’ll actually remember.
Read moreWhy thoughtful offboarding is essential and how to do it right.
Read moreAbout what CM and CJM are, how they differ, their roles in your business’s success, and which approach is best to use.
Read moreAbout what the 7P concept is and why it is important for business.
Read moreAbout what the Conversion API (CAPI) is, how to use it to track data, optimize strategies and increase revenue.
Read moreAbout what a control group is, why a business needs this method, and how the research is conducted.
Read moreAbout the results achieved during the cooperation between BNB Bank and Altcraft Platform.
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