Interesting and useful articles about marketing, our product and online communications
Learn how to gather customer data safely, stay compliant with privacy laws, and avoid fines while building trust.
Read moreWhy your subscriber base isn’t growing. Common mistakes and how to solve them.
Read moreWhy pharmaceutical companies need CJM, what problems it solves, and how it helps build effective communication.
Read moreWhat churn rate means, how to calculate this metric correctly, why customers leave, and how to motivate them to stay.
Read moreAbout who system integrators are, what they do, and how they work with marketing automation platforms.
Read moreWhat Open Rate is, how to calculate it, and which methods can help improve it.
Read moreLearn how to measure the effectiveness of a marketing strategy, how global control groups work, why they are needed, and how to use them.
Read moreHow to make CRM communications more effective through design. We'll discuss key principles and share case studies.
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