Interesting and useful articles about marketing, our product and online communications
About how Leon streamlined processes, improved customer communication, and strengthened engagement through its partnership with Altcraft.
Read moreHow to use marketing automation to save time and retain customers.
Read moreHow to prepare effective December email campaigns, which holiday workflows perform best, and how to automate your communications.
Read moreAbout choosing the right moment to send email campaigns: key factors, simple guidelines, and the role of automation in accurate delivery.
Read moreHow Altcraft CDP is implemented on-premises: from data audit to the launch of the first campaigns
Read moreWhy traditional customer segmentation no longer works, what approach to choose, and why you need a CDP.
Read moreWhat mistakes in marketing flows undermine customer trust — and how to fix them.
Read moreWhy pharmaceutical companies need CJM, what problems it solves, and how it helps build effective communication.
Read more