Interesting and useful articles about marketing, our product and online communications

What is Statistical Power

About how to correctly calculate the statistical power for testing.

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Internet Marketing in E-commerce: Examples and Strategies

About what e-commerce marketing is and what tools are used in this process.

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Maximize Sales: Seasonal Marketing as a Profit-Boosting Tool

Explore the nature of seasonal demand, and how to launch a temporary advertising campaign, with examples from various brands.

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What Is a Communication Strategy and How to Develop It

Develop your communication strategy to maintain consistency in the style and ideas that the brand conveys.

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2023 Business Roadmap: Thrive and Succeed

Discover how thriving enterprises strategically navigate the sales funnel, achieving remarkable outcomes through a delicate dance between lead generation and demand creation.

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Exploring Loyalty Program Options: Captivating Cases

Discover how businesses are weaving a tapestry of rewards and discounts to keep clients coming back for more. Unveil the strategies behind building lasting connections with brands.

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How AlfaStrakhovanie Group Increased CRM Marketing Profit by 714% in 4 Years

Read how the insurance company increased repeat sales and subscriber engagement through marketing automation.

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Let the Client Feel Like a Hero: How Storytelling Works

To tell the stories in order to boost sales? Seriously? Read on and discover how it works!

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