Altcraft Blog
Interesting and useful articles about marketing, our product and online communications
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About loyalty programs: what they are, which formats exist, where they work best, and how Altcraft helps launch them.
Why most companies know so little about their customers — and how a CDP brings all your data together to make marketing far more effective.
Learn how to gather customer data safely, stay compliant with privacy laws, and avoid fines while building trust.
Voice search converts spoken language into text queries, benefiting businesses, especially in food services and delivery industries.
Develop your communication strategy to maintain consistency in the style and ideas that the brand conveys.
Here are tips on how to create a brand book, and examples of how other companies do it.
Hunting for a fresh & creative idea to boost customer engagement and increase sales?
For those who want to implement cross-selling and increase the average order value.
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