Setting up the Tag Manager
Altcraft Tag Manager is a tool that allows you to manage HTML tags and JavaScript code without needing to involve developers. With it, you can create, add, and update code snippets on your website. The Tag Manager enables quick and easy setup of pixels and pop-ups to track user actions and send data to the platform.
When working with the Tag Manager, you will encounter the following terms:
To edit an existing container, click on its name. Each container must be linked to at least one database. To link it, click the appropriate button in the quick actions menu.
Any changes to the container settings (editing the name or access groups, setting up tags and triggers) are automatically saved in the platform, but they will not be applied to the website until you publish the container.
To create a tag and set the conditions for its activation, follow these steps:
2. Choose the tag type:
- Popup — used to display a popup window to website visitors. It must be created in advance and then selected in the corresponding field. You can learn more about what a popup is from our article, and here you will find instructions for creating one.
- Custom HTML — used to create a custom tag.
3. Set the tag activation settings and apply restrictions. These parameters are optional, but we recommend specifying them. With these settings, you can schedule when the popup will appear, for example, during a holiday or on a specific day of the week. Restrictions can help ensure that the popup doesn’t annoy website visitors with too frequent appearances.
- Publish and create a new version — a new version of the container is created, and all changes are applied to the website.
- New version — a new version is created, saving all changes, but the container is not published, so changes are not applied to the website.
It is recommended to specify a name and description for the version to log what changes were made. Then confirm the save by clicking the Publish button at the bottom of the page:
The tag manager and code container have been successfully configured. Now, you can use them to add tracking pixels or pop-up windows to your website.